WHAT IT DOES Neutralises and cleanses whilst instantly removing brassy yellow tones from blonde hair.air. WHO IT’S FOR Blonde hair which needs cleansing & refreshing HOW IT WORKS Apply to wet hair. Massage hair and scalp with shampoo. Rinse thoroughly. SPECIAL INGREDIENTS Neutralising violet pigment and proteins, with Hydrating Guarana, and FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours.